
Smirnoff
INVADED
Smirnoff x aliens
ASK
Aliens are invading and they’re only here for one thing. How do we save the planet?
AUDIENCE
Ages 21-35
FIX
Smirnoff has taken action to protect the planet in a two-phase plan, introducing “Smirnoff Invaded”, 3 Brand new altered flavors to satisfy the taste buds of the extraterrestrials. With live parties at local bars and restaurants throughout New Jersey.
2023
Invaded
LEad up
The aliens are coming, and they have been leaving their mark on the Jersey Shore. Smirnoff is sharing all sighting on social media as they investigate these marks, and have an estimated arrival date of August 13, 2023. Time is ticking and soon we will be INVADED.






CAN DESIGNS










SOCIAL POSTS






Invaded
Event
Smirnoff is hosting special events at your favorite local Jersey Shore bars and clubs and you're invited. Celebrate with the extraterrestrials and take part in being the first humans to taste the brand-new flavors. Get vouchers for free drinks at liquor stores across the Jersey Shore.












SMIRNOFF HARD CANDY





